PodcasterPlus Podcast
How to run a successful and profitable podcast - https://podcasterplus.com/show Are you passionate about starting your own podcast but feel overwhelmed by the tasks involved? Look no further! In this podcast, we dive into the world of podcasting and give you all the insider tips and tricks on how to set up and run a successful podcast. From choosing the right equipment and software to creating engaging content, we cover every aspect of podcasting to ensure your journey is both pleasurable and prosperous. Tune in as we share valuable insights on how to grow your audience and increase your podcast's reach. Discover effective marketing strategies, guest acquisition techniques, and ways to engage with your listeners both on and off the airwaves. Don't let the daunting task of running a podcast hold you back from pursuing your passion. Join us as we break down the process step-by-step and make running a podcast an enjoyable and rewarding experience. Get ready to become a successful podcaster!
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Episodes
27 - What is HLS video and how will it affect my audio podcast?
Apple and Spotify have adopted HTTP Live Streaming (HLS) to deliver video podcasts smoothly. This episode explains what HLS is, why the platforms are aligning on this standard, and reassures audio-only creators that their feeds remain safe. HLS allows seamless transitions between audio and video, but it doesn't force you to change your production workflow. Nathan Wrigley breaks down HTTP Live Streaming (HLS) video and what Apple and Spotify’s latest technological shifts mean for independent podcasters. Discover what HLS actually is in plain English, why platforms are adopting it, and why audio-only podcasters shouldn't panic. Apple and Spotify have adopted HTTP Live Streaming (HLS) to deliver video podcasts smoothly. This episode explains what HLS is, why the platforms are aligning on this standard, and reassures audio-only creators that their feeds remain safe. HLS allows seamless transitions between audio and video, but it doesn't force you to change your production workflow. Key Topics Covered Demystifying HLS: What HTTP Live Streaming actually means for podcast delivery. The Platform Shift: Why Apple Podcasts and Spotify adopted HLS for video. Listener Experience: How adaptive streaming allows seamless switching between audio and video playback. Impact on Audio Podcasters: Why traditional audio RSS feeds remain safe and futureproof. Resources & Links Mentioned Find all of the links for this episode on the PodcasterPlus Show website: https://www.podcasterplus.com/show/27-what-is-hls-video-and-how-will-it-affect-my-audio-podcast/ All the episodes can be found here: https://www.podcasterplus.com/show/
26 - Why great podcasts stay invisible
Welcome to Podcaster Plus, the show designed to help you simplify and automate your podcasting journey. In this episode, the conversation focused on a mystery many podcasters face: why do great podcasts sometimes stay invisible, even after countless hours of research, editing, and perfecting every detail? It's really about the importance of podcast discovery, it's not a lack of quality content, but a challenge of helping new listeners find your show. We explore how most creators spend the majority of their effort making the podcast itself, but very little on distribution, often treating publishing as the finish line. We need to shift away from relying solely on podcast directories for discovery, and need to meet listeners where they are, on social media, search engines, and other platforms. You need to be translating your audio content into platform-specific formats, and that means we discuss the benefits of automating content distribution, and the critical role of making your podcast discoverable through search-friendly transcripts and website integration using platforms like PodcasterPlus to automate that process.
25 - Is video taking over from audio in podcasting, and if so, what should I do about it?
Welcome to another episode of PodcasterPlus, the show dedicated to simplifying and automating your podcast journey. Today’s discussion explores the hot topic of video in podcasting and whether it’s truly eclipsing traditional audio formats. We focus on the surge of watchable content, particularly the rising dominance of platforms like YouTube, which now captures a significant portion of weekly podcast listeners in the United States. We address the misconception that “audio podcasting is dead” and that creators must embrace high-production video to stay relevant. Instead, let's look at what's really happening, because it reveals that most listeners still value audio for its unique convenience, often playing video episodes in the background rather than watching them actively. There's also the risk of burnout from trying to produce complex video content as a solo creator, and the enduring importance of consistency for podcast success. If you treat video as an opportunity for discovery and promotion, using simple hybrid approaches and short video snippets, rather than a burdensome production requirement, this might be a wave worth riding. Whether you’re a die-hard audio enthusiast or considering a step into video, today’s episode delivers the nuance and actionable advice you need to navigate the evolving landscape of podcasting.
24 - What are the podcasting 2.0 tags, and how can they help my podcast grow?
The conversation focused on demystifying Podcasting 2.0 and exploring how this wave of new RSS feed tags is quietly changing the playing field for podcasters everywhere. While it might seem like just another tech update, Podcasting 2.0 is actually a powerful set of tools that can dramatically boost a podcast’s reach and impact. For example modern tags like transcript, person, pod roll, and chapters are making podcasts more searchable, accessible, and interactive. There are tangible benefits these features bring both to creators and listeners. The transcript tag enhances SEO and accessibility, the person tag powers detailed episode credits and guest discovery, the podroll tag automates cross-promotion with other shows, and the chapters tag keeps listeners engaged and coming back for more. These advancements allow podcast growth and engagement to happen more organically, without demanding extra effort or advanced technical know-how. Podcasting 2.0 is putting real control in the podcaster’s hands, and you should be making use of them now. PodcasterPlus allows you to use all of these new tags right now! So listen in to the podcast to discover a simple way to boost your podcast, powered by simple but transformative upgrades to your show’s feed.
23 - Editing your podcast: when to DIY vs. outsource
Nathan Wrigley breaks down the real trade-offs between editing your own podcast and outsourcing it. Learn when DIY makes sense, when it’s costing you your growth, and how to use a simple checklist to hire a professional editor. We'll look at the costs, the hidden time sinks, and I’ll give you a simple framework to help you decide which path is right for your show right now. Key Topics Covered: The "Editing Wall": Why editing often takes 4x the recording time. DIY Pros & Cons: Using tools like Descript and Audacity to maintain creative control. The Outsourcing ROI: How to value your time and decide when to pay for professional polish. Hiring Checklist: 3 essential steps to finding a reliable podcast editor. Resources Mentioned: What Is Actually Eating Up Podcasters' Time? (Blog Post) Editing Your Podcast: The Complete Guide to Tools and Workflows (Podcast Episode) DIY Podcast Editing vs Hiring an Editor (External Research) Podcast Editing Rates & Costs in 2025 (External Research) Visit PodcasterPlus: https://www.podcasterplus.com